LI'S BIGGEST CAR SALE KICKS OFF - CU MEMBERS AND PUBLIC TARGETED
HAUPPAUGE, NY, June 23 – GrooveCar, Inc., Long Island’s largest auto dealer marketing product and indirect lender of auto loans based here, today invited Long Island credit union members and the general public to take full advantage of the region’s biggest auto sale of the year, which officially kicks off July 9. It initiated this sales event in 2002.
During this event, more than 100 LI-based auto dealers participating in the sale will offer steep discounts, deferred payments, factory rebates and up to a .50% rate discount at some participating credit unions. In addition, credit union financing will be available at the dealerships. Eleven leading LI credit unions, including Bethpage, Nassau Educators, and Teachers are helping to spearhead the event. Select credit unions will offer lease specials and BuyRite Plus balloon financing specials.
Targeting credit union members and Long Islanders from July 9-18, almost 500,000 invitations will be mailed, inviting the recipient to check out, test drive and buy or lease a new or pre-owned vehicle at considerable savings. Besides the direct mail blast, large posters are already up at the participating dealers and at all credit union locations promoting the event.
To help fuel interest, GrooveCar is giving away an Apple technology package consisting of the new iPad, iPod Touch, and MacBook, to credit union members who visit a dealership and complete an entry form, also available online at www.groovecar.com/homepage_display.asp.
"We’ve all auto dealers involved, from A (Acura) to V (Volvo),” GrooveCar President David Jacobson said. “Every new and used make and model is available during the sale, which in this economic environment spells savings and a ‘win-win’ for everyone – the dealer sells more cars, credit unions write more loans and members save."
About GrooveCar, Inc.
Founded in October 2000, the privately held GrooveCar provides a comprehensive array of automobile and automotive services and products – shopping, buying, financing, leasing, ownership – for credit unions and credit union members, as well as access to motorcycles, recreational vehicles and boats. Additional information may be found at www.groovecar.com.
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